This Chipotle Chocolate Citrus Rub comes from a special event I attended a few weeks ago. I was fortunate to be included in an evening hosted by Sprouts Farmers Market and Colorado Beef Council. We were welcomed in to the test kitchen of the National Cattlemen’s Beef Association which happens to be only a few miles from my home. The test kitchen is an incredible place and was an unexpected gem hiding in a collection of small office buildings that I drive by all of the time. Little did I know that chefs have been hard at work there developing recipes while the Colorado Beef Council works with local cattlemen and educates the public on all things beef.
We were treated to a cooking lesson and then enjoyed the impressive meal of prime rib, potatoes, vegetables and dessert. Now you know that I am a dessert girl and that I am confident that I can serve a lovely dessert to anyone…but to cook a prime rib and hope that everything turns out when company is coming? Well that is a challenge in both skill and timing that makes me nervous. I gained so much confidence as I soaked in all that the chefs offered. Cooking beef does not need to be complicated. Keeping it simple is best. Salt and pepper are the standard seasonings for any cut of meat. If you want to add a layer of flavor use a spice rub. This spice rub recipe is shared on the Colorado Beef Council website. They have an ancho-chocolate citrus rub suggested for a beef roast. I used chipotle pepper rather than ancho chile powder and I made a large batch which I packaged up in small mason jars to give as gifts from my kitchen this holiday season. One small mason jar as shown can be filled with this spice rub if you multiply the quantities in the original recipe by four. Amp it up and make a really large batch so that you can have these on hand to gift to your neighbors and friends in the coming weeks.
Packaged spice rubs are a good idea for a hostess gift and because the spices have such a long shelf-life, these make excellent shippable gifts to family and friends across the miles. Add a holiday fabric and a ribbon to tie this thoughtful gift and you’ll be proud to share a homemade crafted gift from the heart.
Many thanks to Sprouts, the Colorado Beef Council and all who made the #SproutsHolidayMeatUp a special event.